This week is the second-annual Microsoft Small Business Summit, an event aimed at owners and leaders at smaller firms.

Opened by a keynote address by chief operating officer Kevin Turner, the five-day seminar covering 58 sessions is expected to be attended by more than 30,000 people.

On the agenda is an overview the company's new products for the market, presentations by industry figures and a discussion of best practices to keep small businesses competitive.

The dialogue includes issues such as the value of branding, ways to connect with customers, the art of innovation and tips on saving time and money.

Yesterday, chairman Bill Gates introduced a new small-business internet protocol (IP) phone system at the conference via video link.

The product supports both voice over IP and traditional phone lines and is packaged with a voice-activated user interface.

Held on the Microsoft campus in Redmond, Washington, the summit is also accessible through a webcast.