99% of success relies on execution.
A great idea for a business is just an anchor for one or more hardworking, enthusiastic people to get together and start solving a bunch of problems.
If, through a little bit of luck and a lot of hard work, you manage to solve enough of the right problems, you’ve got a business.
Even the person that invented the Cat’s Eye had to find a way to test, produce, market and scale the product.
I take comfort in this view point because it means you don’t have to be simply lucky or unrealistically smart to have a chance of becoming successful.
What you need is a hard work ethic, and the ability to pick (and not hide from) which problems you solve as your business progresses.
I do agree with the concept that the quality (or nature) of the idea will ultimately dictate the potential scale of the success, and this is an important consideration to any business owner. Success for me, within this context, is more about relative industry performance than a literal profit figure.
The article on which this blog post is based can be read in full here, and is well worth a read.


[...] Is it more important to have a great business idea or great … The article on which this blog post is based can be read in full here, and is well worth a read. VN:F [1.8.4_1055]. Rate This Post! please wait. Rating: 5.0/5 (1 vote cast). Is it more important to have a great business idea or great . [...]
Pingback by Have A Great — August 18, 2010 @ 7:18 pm